How many times per week should traffic exchange owners send emails to their members? This topic has been hotly debated, and I just want to add my 2 cents.

Being able to send emails to members is a privilege, not a right. If feeling abused by the barrage of emails, the member can simply delete their account. I have heard some owners express that members who don’t like their emails should simply delete. I know that not all members will like your newsletters, no matter what they say, but when owners seem to have a disregard for their members’ opinions, it strikes a chord.

To me, it’s not necessarily the number of emails sent out a week that count, but the quality of what you are saying in your emails. I understand that exchange owners need to make a living, but I dislike being sent newsletters simply for this reason every single time. Some owners use their exchanges to simply sell products. I never see them promote their exchange or take the effort to create promotions and contests; they simply use the membership base as an email list.

Although I said it’s not the number that counts, I am taking note that some exchanges are sending out emails every day, and some are even sending several times a day. I am curious to see what others think of this practice, but I am starting to get annoyed. I like some of these owners, but please, please stop sending out emails several times a day–please. It’s gotten to the point when I don’t even read them. Yes, I can delete my account, but I don’t want to because I happen to like the exchange.

This entry was posted on Saturday, February 7th, 2009 at 9:42 pm and is filed under Traffic Exchange News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.